The Complete Practice-Building Playbook for Functional Health Practitioners

You’re a Functional Health Practitioner or Coach — driven by purpose, devoted to transforming lives, and ready to play a bigger role in the global state of health.

But building a thriving business that matches your expertise can feel unclear. Seemingly endless tasks, inconsistent income, and the pressure to “do it all” can leave even the most passionate Practitioner spinning their wheels.

The truth? You don’t need another certification,

A flashy website, or a magical marketing budget. You need proven business principles — that cut through the noise and get you focused on what matters.

That’s exactly what the Practitioners’ Business Essentials (PBE) delivers.

It’s not just another program. It’s the fast track to financial stability and growth — a complete playbook designed to help you get organized, grow consistently, and create a business that gives you freedom at every stage.

The Industry Noise vs. What Actually Works

If you’re like most Practitioners, you’ve been led to believe success means:

  • Building a perfect website with all the bells and whistles.
  • Spending hours posting on every Social Media Platform.
  • Launching a podcast, YouTube channel, or even writing a book.
  • Collecting endless clinical certifications, summits, and trainings before “you’re ready.”

But here’s the truth: none of those things create a stable, thriving business on their own – they can eat up your time, drain your energy, overstimulate your nervous system, and delay the real work of serving clients and generating income.

What actually works? A complete playbook of proven business principles that bring focus, clarity, and freedom.

That’s exactly what the Practitioners’ Business Essentials gives you — the tools to rise above the noise, stop comparing, and finally grow a business that turns your passion for helping others into a profitable practice with the freedom you envisioned.

Imagine This for Your Practice:

Clarity on what makes you unique.

This is your superpower — the foundation of your message, your offers, and the trust you build.

Leverage that uniqueness to attract the right clients.

When your approach aligns with what people are truly craving, you naturally draw in clients and deliver results with efficiency and excellence.

Profitable packages designed with purpose.

Position yourself as an expert guide to transform your client’s health and achieve your financial goals — giving you impact, income, and freedom with simplicity.

When you focus on these principles, everything shifts. 

You have clarity and confidence in your message, communicate the value of your work with authenticity, and serve clients with efficiency and excellence. 

The result? Referrals flow naturally, opportunities expand, and your business grows with ease — giving you the freedom-filled practice you envisioned

The Essential Foundation Every Successful Practice Has

Whether you’re just getting started or you’ve been practicing for years, the truth is the same: a thriving, profitable business doesn’t depend on websites, social media, or certifications. Those tools only produce results when you have a clear foundation that keeps you focused, efficient, and growing with freedom.Now you can fast-track your success and results, just like thousands of Practitioners who have gone through this program before you:

That foundation includes:

When you know exactly who you serve, you intimately understand their challenges and needs — which makes it simple to attract ideal clients and provide solutions that work

Clarity on your niche and ideal audience.

With niche clarity comes confidence, efficiency and excellence. You attract clients who share similar challenges and they clearly see how your expertise helps them get results

Alignment between problems and solutions.

Enrollment becomes a natural outcome of building rapport and showing clients the value of working with you when you show up authentically— no gimmicks or “sales tactics” required.

Authenticity creates connection and trust.

Why This Works

Practitioners’ Business Essentials is built on three non-negotiables that fuel long-term success:

These are the same principles I’ve lived by to build my own multi-six-figure practice — and the same principles that have worked for thousands of Practitioners I’ve mentored since 2016.
Time and time again, they’ve proven to be the difference between burnout or overwhelm and building a business with clarity, confidence, and freedom

Authentic Storytelling.

  • Your story is your most powerful marketing tool. Share it, and you’ll magnetize the right clients who resonate deeply.

Freedom Comes First.

  • You don’t need 40+ hours a week to build a 6- or 7-figure business. True leadership means protecting your health while growing a business that supports your life.

Service Leads to Sales.

  • Integrity matters. By prioritizing trust, rapport, and client results, sales happen naturally through retention and referrals.

How the Practitioners’ Business Essentials Came to Life

PBE was born out of a simple but unobvious truth: most business and marketing programs out there aren’t built for Functional Health Practitioners nor do they address the real-life experiences our ideal clients are having.

I invested over $20,000 in courses, certifications, and marketing trainings, searching for the missing pieces that would help me get my business going and growing. But none of them spoke directly to the way we actually work. They were created for general health coaches or conventional business models — not for Functional Practitioners running multiple labs, guiding clients through true health transformation, with the intention of actually raising the standard of care. 

Our clients come to us with complex needs and deep mistrust from the conventional system. They don’t just want more information — they’re craving connection, clarity, and someone who can lead them with certainty on a path to healing. That requires a different kind of business model, marketing, and client experience than anything programs teach. 

So I took a step back to dissect and analyze what it really means to be a Functional Health Practitioner, and focused on building clarity, alignment, and efficiency into my practice from that perspective. The result was a structure that allowed me to serve clients with excellence, create real transformation, and experience the freedom I had always wanted in my life.

Here’s the best part: what took me years of research and development, you can now implement in just 4 fast-track training modules, with mentorship and community support every step of the way.

That’s why I created the Practitioners’ Business Essentials — to give you the complete practice-building playbook that eliminates the guesswork, brings you instant clarity and confidence, and accelerates your path to a profitable, freedom-filled practice.

Your Fast-Track to Success with PBE

The Practitioners’ Business Essentials gives you more than just training. You’ll have a complete playbook, plus the mentorship, community, and support to implement it with confidence — and start seeing results right away.

The Playbook

Your complete practice-building playbook includes:

  • 4 comprehensive training modules with step-by-step guidance
  • Practical, interactive exercises to embody each concept
  • Proven scripts, formulas, and frameworks
  • Real call examples and done-for-you resources you can apply instantly

Skills Coaching

Get personalized support to put the playbook into action:

  • One private 45-minute mentoring session with Jenn
  • Bi-monthly Laser Coaching & Community Collaboration Calls (submit questions if you can’t attend live + access full recordings)
  • On-demand guidance so you never feel stuck

Team Practice

Grow inside a professional community designed for Practitioners:

  • BONUS: 2 Live Business Planning Workshops to map out your year, quarter, month, and week with clarity
  • A private business-focused forum with 5K+ conversations you can learn from
  • Real-time feedback from Jenn, her team, and colleagues building right alongside you
  • A supportive network to collaborate, exchange ideas, and expand your impact

Your Winning Streak

Here’s what your journey looks like inside PBE:

Start executing your playbook with clarity

0–30 Days:

Increase both your impact and income

1–3 Months

Scale your practice and serve with freedom

4–12 Months

“I’ve been able to sell six packages in the last month and made close to $60,000 — something I had never been able to do before!”

— Karolina, PBE Practitioner

The PBE Playbook: Your Fast-Track to Success

In PBE, I’ve distilled the exact actions that gave me the biggest return on my time, energy, and investment — the same strategies I used to consistently grow my own multi-6-figure practice since 2014.

Now you can fast-track your success and results, just like thousands of Practitioners who have gone through this program before you:

What’s Inside the Playbook

How it Works

When you join the Practitioners’ Business Essentials Program & Community, you’re not just getting more information — you’re stepping into a complete, proven structure with the support to implement it.

Everything is designed to reduce the guesswork, save you time, and accelerate your results — so you can focus on serving clients, growing your practice, and creating the freedom-filled life you deserve.

Here’s what you’ll have access to:

5-hour virtual Business Accelerator Masterclass recording outlining the roadmap to immediate success as a Functional Health Practitioner or Coach.

Flexible Learning

5-hour virtual Business Accelerator Masterclass recording outlining the roadmap to immediate success as a Functional Health Practitioner or Coach.

Live Coaching & Community

5-hour virtual Business Accelerator Masterclass recording outlining the roadmap to immediate success as a Functional Health Practitioner or Coach.

Direct Support

5-hour virtual Business Accelerator Masterclass recording outlining the roadmap to immediate success as a Functional Health Practitioner or Coach.

Active Engagement

5-hour virtual Business Accelerator Masterclass recording outlining the roadmap to immediate success as a Functional Health Practitioner or Coach.

Private Community Forum

5-hour virtual Business Accelerator Masterclass recording outlining the roadmap to immediate success as a Functional Health Practitioner or Coach.

Proven Tools & Resources

5-hour virtual Business Accelerator Masterclass recording outlining the roadmap to immediate success as a Functional Health Practitioner or Coach.

Done-for-You Resources

What’s Included (Value: $22,223+)

When you join Practitioners’ Business Essentials, you get everything you need to build, grow, and scale your practice — with structure, support, and freedom built in.

The Complete Playbook

4 Self-Paced Training Modules with step-by-step lessons & interactive exercises to implement with clarity and confidence
(Value $4,997)

Skills Coaching & Direct Support
  • BONUS 45-Minute 1:1 Mentoring Session with Jenn during Module 2 to refine your niche, messaging, or packages
    (Value $997)
  • Bi-Monthly Live Laser Coaching & Community Collaboration Calls — get real-time feedback, submit questions in advance, and access all recordings anytime
    (Value $6,000)
Team Practice & Community
  • TWO Live Business Planning Workshops to map out your year, quarter, month, and week with actionable steps for impact & income
    (Value $3,997)
  • Private Business-Focused Forum with 5,000+ Practitioner conversations, plus daily support and feedback from Jenn & her team
    (Value $2,497)
Proven Tools & Resources
  • Archive of Tried-and-True Business Trainings & Assets to leverage at every stage of your practice
    (Value $2,997)
  • Done-for-You Resources — enrollment call recordings, client session templates, customizable handouts, and scripts so you know exactly what to say and do with certainty
    (Value $3,738)

Total Program Value: $22,223+

But your investment in the PBE Playbook is just a fraction of that.

Your Investment

You can say yes to fast-tracking your business success for just:

3 Monthly Payments of $901.33

or 1 Payment of $2,629 (save $75)

This is your opportunity to step into a proven path that has already helped thousands of Practitioners create clarity, confidence, and consistent growth in their businesses.

When you consider the cost of not having this structure — lost clients, wasted time, inconsistent income — the value of PBE becomes undeniable.

This program is perfect for you if…

  • You’re training to be a Functional Practitioner, or recently certified, and want a proven playbook to hit the ground running.
  • You’re an experienced Practitioner who’s ready to refine your approach, scale with efficiency, and finally experience the freedom your business was meant to provide.
  • You’re motivated, dedicated, and committed to making Functional Health your career or legacy.
  • You value authenticity, integrity, and service-first leadership — and want your business to reflect those same values.
  • You want to connect with a supportive community of like-minded Practitioners who are building alongside you.

You’re excited to create Profitable Packages with Purpose, attract aligned clients, and grow your practice with confidence and clarity.

This program is not for you if…

  • You’re not serious about building a business as a Functional Health Practitioner.
  • You’re unwilling to take consistent action or implement proven business principles.
  • You prefer to blame circumstances rather than take responsibility for your growth.
  • You’re looking for a quick fix or another certification instead of a structured playbook that actually works.
  • You’d rather stay in comparison, distraction, or stuck mode than step into leadership and freedom.

Testimonials and Case Studies

Your “All In” Commitment & Guarantee

The Practitioners’ Business Essentials is more than a program and community — it’s an invitation to listen, learn, grow, and transform personally and professionally.

When you say yes, you’re saying yes to showing up fully. This experience may challenge you, stretch you, and even bring moments of resistance — but those are the very places where the biggest breakthroughs happen.

PBE is designed to give you the clarity, confidence, and structure you need to grow your practice. But like anything that’s ever been built, it requires commitment. 

That’s why we ask you to go all in. Trust the process. Engage with the community. Commit to your growth from day one — even if it feels like a big step.

Our Guarantee to You

If, within the first 14 days, you decide PBE isn’t the right fit, you may request a refund (minus a $250 registration fee) — as long as you have not progressed beyond Module 1.

This way, you can step into PBE with confidence, knowing you’re supported — and that when you commit, the full transformation is waiting for you.